There’s an inescapable sense of voyeurism as you watch the real-life spots created by Conill/ Los Angeles for Toyota Camry. The “Camryality” spots, named best campaign of 2006, said cool, uninhibited, free. Stodgy feelings be gone.

Cameras play out the various scenarios from beginning to end, as unsuspecting friends get into the new Camry and then follow through to the gotcha moment when they’re told that six cameras have been hidden away for unblemished reactions to the navigation system , phone and speed.

Conill vp/creative director Pablo Buffagni, based in Los Angeles, perfectly captured the duality of young Latinos and today’s preference of shifting from Spanish to English and back again.

Plus, “it’s updating the image of the car. That’s what I like about it,” said Mauricio Galván, vp/senior creative director at The

Vidal Partnership in New York.

Gustavo Asman, chief creative officer for winglatino, said, “Choosing one spot would be difficult, but as a campaign, it works.”